October 21,2025
Okinawa Regional Taxation Office

Awamori Kanpyokai (Awamori Awards) 2025 by the Okinawa Regional Taxation Office of Japan and the Okinawa Prefectural Government

Outline

(1) About Awamori

Awamori is a kind of traditional Japanese spirits, which is particularly produced in Okinawa: the southernmost islands of Japan. Awamori is said to have a long history of more than 600 years while preserving the original manufacturing process. The uniqueness of Awamori comes from its ingredients, and from the process of distillation and aging.
Firstly, as an ingredient, only rice koji (typically rice fermented using black koji mold that has been confirmed for safety) is allowed for a product named Awamori, and this leads to complex, rich aromas and flavors.
Second, as a distillation process, only pot stills are used, and there is a great diversity of shapes.
Third, as an aging process, Awamori aged more than three years is called “Kusu.” During the aging process, the aromas, tastes and textures of Awamori are transformed.
Because of this complicated manufacturing process, the qualities of Awamori show great variation.

(2) About Awamori Kanpyokai (the Awamori Awards)

Awamori Kanpyokai (the Awamori Awards) is a competition involving traditions and techniques, which is held by the Okinawa Regional Taxation Office and Okinawa Prefectural Government. It was held for the 53rd time in 2025.
There are three sections in Awamori Kanpyokai: the Aged Awamori Section, the Unaged High-proof Awamori Section (aged less than three years and ABV more than 37%) and the Ippanshu Section (aged less than three years and ABV less than 37%).
The qualities of the Awamori are checked by means of sensory evaluation consisting of a strict evaluation process by expert judges, and only Awamori with the most prominent qualities are selected.
Only excellent Awamori distilleries that participate in the Aged Awamori Section and the Unaged High-proof Awamori Section are eligible for the prizes of the Director-General of the Okinawa Regional Taxation Office or the Governor of Okinawa, Okinawa Prefectural Government.

Objective

Awamori Kanpyokai (the Awamori Awards) has two main objectives.
One objective is to encourage Awamori distilleries to reinforce their basic manufacturing skills and to improve their processing techniques.
Another is to improve the qualities of Awamori and to provide convenient information for consumers.
Through these objectives, the development of Awamori distilleries, which is an important local manufacturing industry in Okinawa, is being established.

Quality Examination

All exhibited Awamori are subjected to sensory evaluation. All examinations are blind and administered by category. During examinations, each sample is scrutinized for distinct attributes of aromas, taste, and smoothness to clarify a sensory profile. The samples are also given scores based on their overall quality.
The award winners are determined based on the final rankings.
Of these, the blender with the best performance in the Aged Awamori Section is selected as the Awamori Blender of the Year.

Expert judges

Expert judges are selected from a pool of panelists, including:

  • - Academics in the field of brewing.
  • - Staff members from the National Research Institute of Brewing (NRIB).
  • - Staff members related to brewing from the prefectural technical research center.
  • - Awamori experts and manufacturers recommended by the prefectural Awamori distillery associations of Okinawa.
  • - Wholesaler staff members who manage Awamori in Okinawa and have long-term experience.
  • - Technical officers in the Okinawa Regional Taxation Office.

Dates and Venues

Dates of Quality Examinations

  • September 22, 2025 - September 26, 2025

Venue

  • Kitanaha Tax Office, Urasoe city, Okinawa prefecture

Summary of Entries

Category Entries Award by Director-General of Okinawa Regional Taxation Office Award by Governor of Okinawa, Okinawa Prefectural Government
Distilleries Items Distilleries Distilleries
Aged Awamori Section 34 57 13 5
Unaged High-proof Awamori Section 22 22 8 -
Ippanshu Section 24 24 - -
Total 39 103 18 5

Prizewinners

Award by Director-General of Okinawa Regional Taxation Office

Aged Awamori Section

Tax Office Distillery Brand
Naha UEHARA SHUZOU Co., Ltd. SHINSEN
Naha MASAHIRO SHUZO Co., Ltd. KURADASHI MASAHIRO
Naha MIYASATO SHUZOUSYO HARUSAME
Miyakojima MIYANOHANA Co., Ltd HANA OKINA
Ishigaki SAKIMOTO SHUZOSYO GENERAL PARTNERSHIP HANAZAKE YONAGUNI 18 YEARS OLD
Kitanaha ISHIKAWA DISTILLERY Inc. GYOKUYU KAMEJIKOMI KOSYU
Kitanaha OKINAWA DISTILLERY COOPERATIVE ASSOCIATION UMINOKUNI 12YEARS POT FINISH
Kitanaha KUMEJIMA'S KUMESEN Co., Ltd. KUMEJIMA'S KUMESEN BLACK-AGED 5 YEARS
Kitanaha ZUISEN DISTILLERY Co., Ltd. ZUISEN KŪSU
Kitanaha MIZUHO SHUZO Co., Ltd. VINTAGE MIZUHO
Nago IZENA AWAMORI DISTILLERY LPC. TOKIWA
Okinawa SHINZATOSHUZO Co., Ltd. KOSHU RYUKYU SOU
Okinawa HIGASHUZO Co., Ltd. ZANPA OLD

Unaged High-proof Awamori Section

Tax Office Distillery Brand
Naha UEHARA SHUZOU Co., Ltd. NANTO SHINSEN HATSUTARE2024
Naha KAMIYA SHUZOSHO NANKO GENSHU
Naha KUMESEN SHUZOU Co., Ltd. OKINAWA ISLANDBLUE AWAMORI
Naha MIYASATO SHUZOUSYO HARUSAME RAME
Kitanaha ZUISEN DISTILLERY Co., Ltd. SHÔ ZUISEN
Nago ONNA SHUZOUSHO MANZA GENSHU
Nago MATSUFUJI Inc. ARAROKA MATSUFUJI
Okinawa CHATANCHOUROU SHUZOKOJO Co., Ltd. CHATAN CHOUROU

Award by Governer of Okinawa, Okinawa Prefectural Government

Tax Office Distillery Brand
Naha MASAHIRO SHUZO Co., Ltd. KURADASHI MASAHIRO
Naha MIYASATO SHUZOUSYO HARUSAME
Ishigaki SAKIMOTO SHUZOSYO GENERAL PARTNERSHIP HANAZAKE YONAGUNI 18 YEARS OLD
Kitanaha ZUISEN DISTILLERY Co., Ltd. ZUISEN KŪSU
Okinawa HIGASHUZO Co., Ltd. ZANPA OLD

Awamori Blender of the Year 2025

Blender Distillery Brand
IGEI KAZUAKI ZUISEN DISTILLERY Co., Ltd. ZUISEN KŪSU

Flavor characteristics of prizewinner Awamori

In order to clarify the flavor characteristics of prizewinner Awamori, sensory evaluation using the QDA (Quantitative Descriptive Analysis) method were carried out. The definitions of flavor characteristic terms are as shown in the table below.

Definitions of flavor characteristic terms

Aged Awamori Section

Flavor characteristic term Definition
Ester The aroma of esters such as ethyl acetate, ethyl caproate and ethyl caprylate.
It also includes fruity aromas and chemical impressions of esters and higher alcohols.
Dried fruits The aroma is reminiscent of dried, concentrated fruits such as dried fruit and raisins, red wine and brandy.
Toasty The aroma is reminiscent of charring, which can be felt in orthonasal and retronasal senses. Roasted aroma.
Caramel The aroma is reminiscent of caramel, honey and molasses.
It's easy to feel orthonasally, but one can also feel it retoronasally, after spitting it out.
Vanilla The aroma is reminiscent of vanilla.
It's easy to feel in retronasally, but one can also feel it orthonasally, after spitting it out.
Sweet flavor Sweet flavors felt retronasally and in the aftertaste, except for the sweet aroma that can be felt orthonasally.
Pungency Pungent feeling orally.It also includes a hot taste, astringent and other oral sensations.
Oiliness An oily feeling orally that clings to the tongue.

Unaged High-proof Awamori Section

Flavor characteristic term Definition
Fruity Fruity aromas reminiscent of fresh or dried fruit.
Toasty Burnt or roasted aroma reminiscent of scorched rice.
Mushroom The aroma reminiscent of mushrooms.
Vanilla, Caramel The aroma reminiscent of vanilla, caramel, honey or syrup. It can also be felt as an aftertaste.
Sweet flavor Sweet flavors felt retronasally and in the aftertaste.
Oiliness An oily feeling orally that clings to the tongue.