October 21,2025
Okinawa Regional Taxation Office
Awamori Kanpyokai (Awamori Awards) 2025 by the Okinawa Regional Taxation Office of Japan and the Okinawa Prefectural Government
Awamori is a kind of traditional Japanese spirits, which is particularly produced in Okinawa: the southernmost islands of Japan. Awamori is said to have a long history of more than 600 years while preserving the original manufacturing process. The uniqueness of Awamori comes from its ingredients, and from the process of distillation and aging.
Firstly, as an ingredient, only rice koji (typically rice fermented using black koji mold that has been confirmed for safety) is allowed for a product named Awamori, and this leads to complex, rich aromas and flavors.
Second, as a distillation process, only pot stills are used, and there is a great diversity of shapes.
Third, as an aging process, Awamori aged more than three years is called “Kusu.” During the aging process, the aromas, tastes and textures of Awamori are transformed.
Because of this complicated manufacturing process, the qualities of Awamori show great variation.
Awamori Kanpyokai (the Awamori Awards) is a competition involving traditions and techniques, which is held by the Okinawa Regional Taxation Office and Okinawa Prefectural Government. It was held for the 53rd time in 2025.
There are three sections in Awamori Kanpyokai: the Aged Awamori Section, the Unaged High-proof Awamori Section (aged less than three years and ABV more than 37%) and the Ippanshu Section (aged less than three years and ABV less than 37%).
The qualities of the Awamori are checked by means of sensory evaluation consisting of a strict evaluation process by expert judges, and only Awamori with the most prominent qualities are selected.
Only excellent Awamori distilleries that participate in the Aged Awamori Section and the Unaged High-proof Awamori Section are eligible for the prizes of the Director-General of the Okinawa Regional Taxation Office or the Governor of Okinawa, Okinawa Prefectural Government.
Awamori Kanpyokai (the Awamori Awards) has two main objectives.
One objective is to encourage Awamori distilleries to reinforce their basic manufacturing skills and to improve their processing techniques.
Another is to improve the qualities of Awamori and to provide convenient information for consumers.
Through these objectives, the development of Awamori distilleries, which is an important local manufacturing industry in Okinawa, is being established.
All exhibited Awamori are subjected to sensory evaluation. All examinations are blind and administered by category. During examinations, each sample is scrutinized for distinct attributes of aromas, taste, and smoothness to clarify a sensory profile. The samples are also given scores based on their overall quality.
The award winners are determined based on the final rankings.
Of these, the blender with the best performance in the Aged Awamori Section is selected as the Awamori Blender of the Year.
Expert judges are selected from a pool of panelists, including:
Dates of Quality Examinations
Venue
| Category | Entries | Award by Director-General of Okinawa Regional Taxation Office | Award by Governor of Okinawa, Okinawa Prefectural Government | |
|---|---|---|---|---|
| Distilleries | Items | Distilleries | Distilleries | |
| Aged Awamori Section | 34 | 57 | 13 | 5 |
| Unaged High-proof Awamori Section | 22 | 22 | 8 | - |
| Ippanshu Section | 24 | 24 | - | - |
| Total | 39 | 103 | 18 | 5 |
Aged Awamori Section
| Tax Office | Distillery | Brand |
|---|---|---|
| Naha | UEHARA SHUZOU Co., Ltd. | SHINSEN |
| Naha | MASAHIRO SHUZO Co., Ltd. | KURADASHI MASAHIRO |
| Naha | MIYASATO SHUZOUSYO | HARUSAME |
| Miyakojima | MIYANOHANA Co., Ltd | HANA OKINA |
| Ishigaki | SAKIMOTO SHUZOSYO GENERAL PARTNERSHIP | HANAZAKE YONAGUNI 18 YEARS OLD |
| Kitanaha | ISHIKAWA DISTILLERY Inc. | GYOKUYU KAMEJIKOMI KOSYU |
| Kitanaha | OKINAWA DISTILLERY COOPERATIVE ASSOCIATION | UMINOKUNI 12YEARS POT FINISH |
| Kitanaha | KUMEJIMA'S KUMESEN Co., Ltd. | KUMEJIMA'S KUMESEN BLACK-AGED 5 YEARS |
| Kitanaha | ZUISEN DISTILLERY Co., Ltd. | ZUISEN KŪSU |
| Kitanaha | MIZUHO SHUZO Co., Ltd. | VINTAGE MIZUHO |
| Nago | IZENA AWAMORI DISTILLERY LPC. | TOKIWA |
| Okinawa | SHINZATOSHUZO Co., Ltd. | KOSHU RYUKYU SOU |
| Okinawa | HIGASHUZO Co., Ltd. | ZANPA OLD |
Unaged High-proof Awamori Section
| Tax Office | Distillery | Brand |
|---|---|---|
| Naha | UEHARA SHUZOU Co., Ltd. | NANTO SHINSEN HATSUTARE2024 |
| Naha | KAMIYA SHUZOSHO | NANKO GENSHU |
| Naha | KUMESEN SHUZOU Co., Ltd. | OKINAWA ISLANDBLUE AWAMORI |
| Naha | MIYASATO SHUZOUSYO | HARUSAME RAME |
| Kitanaha | ZUISEN DISTILLERY Co., Ltd. | SHÔ ZUISEN |
| Nago | ONNA SHUZOUSHO | MANZA GENSHU |
| Nago | MATSUFUJI Inc. | ARAROKA MATSUFUJI |
| Okinawa | CHATANCHOUROU SHUZOKOJO Co., Ltd. | CHATAN CHOUROU |
| Tax Office | Distillery | Brand |
|---|---|---|
| Naha | MASAHIRO SHUZO Co., Ltd. | KURADASHI MASAHIRO |
| Naha | MIYASATO SHUZOUSYO | HARUSAME |
| Ishigaki | SAKIMOTO SHUZOSYO GENERAL PARTNERSHIP | HANAZAKE YONAGUNI 18 YEARS OLD |
| Kitanaha | ZUISEN DISTILLERY Co., Ltd. | ZUISEN KŪSU |
| Okinawa | HIGASHUZO Co., Ltd. | ZANPA OLD |
| Blender | Distillery | Brand |
|---|---|---|
| IGEI KAZUAKI | ZUISEN DISTILLERY Co., Ltd. | ZUISEN KŪSU |
In order to clarify the flavor characteristics of prizewinner Awamori, sensory evaluation using the QDA (Quantitative Descriptive Analysis) method were carried out. The definitions of flavor characteristic terms are as shown in the table below.
Aged Awamori Section
| Flavor characteristic term | Definition |
|---|---|
| Ester | The aroma of esters such as ethyl acetate, ethyl caproate and ethyl caprylate. It also includes fruity aromas and chemical impressions of esters and higher alcohols. |
| Dried fruits | The aroma is reminiscent of dried, concentrated fruits such as dried fruit and raisins, red wine and brandy. |
| Toasty | The aroma is reminiscent of charring, which can be felt in orthonasal and retronasal senses. Roasted aroma. |
| Caramel | The aroma is reminiscent of caramel, honey and molasses. It's easy to feel orthonasally, but one can also feel it retoronasally, after spitting it out. |
| Vanilla | The aroma is reminiscent of vanilla. It's easy to feel in retronasally, but one can also feel it orthonasally, after spitting it out. |
| Sweet flavor | Sweet flavors felt retronasally and in the aftertaste, except for the sweet aroma that can be felt orthonasally. |
| Pungency | Pungent feeling orally.It also includes a hot taste, astringent and other oral sensations. |
| Oiliness | An oily feeling orally that clings to the tongue. |
Unaged High-proof Awamori Section
| Flavor characteristic term | Definition |
|---|---|
| Fruity | Fruity aromas reminiscent of fresh or dried fruit. |
| Toasty | Burnt or roasted aroma reminiscent of scorched rice. |
| Mushroom | The aroma reminiscent of mushrooms. |
| Vanilla, Caramel | The aroma reminiscent of vanilla, caramel, honey or syrup. It can also be felt as an aftertaste. |
| Sweet flavor | Sweet flavors felt retronasally and in the aftertaste. |
| Oiliness | An oily feeling orally that clings to the tongue. |